Challenge: How do you keep your marketing aligned and on-brand across multiple different regions?
Solution: A shared global marketing calendar that automatically combines regional teams’ high level plans for maximum visibility.
Staying aligned is a challenge for any marketing team. But for global companies, it’s even harder. As campaigns and content are tailored to different regions, heads of marketing struggle to steer their worldwide efforts in a unified direction. Campaigns clash with each other, ideas stray off-brand, and LATAM gets siloed from NA.
A Planstack global marketing calendar keeps your comms co-ordinated for maximum impact—however your teams and efforts are distributed. Combine all your regional marketing plans into one easily scannable, automatically updating calendar to see how your campaigns come together on a global scale. Continue to use your favourite project management app to manage tasks, and use Planstack make and share plans across the company.